Big data and class
About a month ago there was an interesting article in the New York Times entitled Blowing Off Class? We Know. It discusses the “big data” movement in colleges around the country. For example, at Ball State, they track which students go to parties at the student center. Presumably to help them study for tests, or maybe to figure out which ones to hit up for alumni gifts later on.
There’s a lot to discuss in this article, but I want to focus today on one piece:
Big data has a lot of influential and moneyed advocates behind it, and I’ve asked some of them whether their enthusiasm might also be tinged with a little paternalism. After all, you don’t see elite institutions regularly tracking their students’ comings and goings this way. Big data advocates don’t dispute that, but they also note that elite institutions can ensure that their students succeed simply by being very selective in the first place.
The rest “get the students they get,” said William F. L. Moses, the managing director of education programs at the Kresge Foundation, which has given grants to the innovation alliance and to bolster data-analytics efforts at other colleges. “They have a moral obligation to help them succeed.”
This is a sentiment I’ve noticed a lot, although it’s not usually this obvious. Namely, the elite don’t need to be monitored, but the rabble does. The rich and powerful get to be quirky philosophers but the rest of the population need to be ranked and filed. And, by the way, we are spying on them for their own good.
In other words, never mind how big data creates and expands classism; classism already helps decide who is put into the realm of big data in the first place.
It feeds into the larger question of who is entitled to privacy. If you want to be strict about your definition of pricacy, you might say “nobody.” But if you recognize that privacy is a spectrum, where we have a variable amount of information being collected on people, and also a variable amount of control over people whose information we have collected, then upon study, you will conclude that privacy, or at least relative privacy, is for the rich and powerful. And it starts early.